The Rip (2026, Netflix) has that gritty crime thriller feel, and a lot of real-world brands show up along the way.
The product placements match that energy: cold beers, hard gear, clean tech, and vehicles that look built for trouble.
Here’s a quick list of the brands I spotted while watching.
Drinks
Budweiser – final beach scene (Matt Damon as Lieutenant Dane Dumars, Ben Affleck as Detective Sergeant JD Byrne)
Michelob Ultra bottle
Estrella Jalisco + Bud Light + Jack Daniel’s
Estrella Jalisco + Bud Light + Jack Daniel’s + Michelob Ultra
Tech
Apple iPhone smartphone
Clothing & Gear
AGV SPORT Women’s Leather Motorcycle Jacket – worn by Teyana Taylor as Detective Numa Baptiste
Carhartt hoodie worn by Ben Affleck
5.11 Tactical Patrol Ready Bag
RTIC Ultra-Light hard-sided cooler with wheels
FedEx package
Watches
Casio G-Shock
Citizen Eco-Drive BM7555-83E – black dial, black stainless steel bracelet worn by Matt Damon.
Vehicles & Bikes
Dodge Charger
Ram 1500 TRX performance pickup truck
Ducati 848 superbike
Sneakers
Nike Air Jordan 1 Mid sneakers
Salomon XT-Whisper sneakers
That’s everything I caught. If you spotted anything else, feel free to share it.
